Doing More With Less

Marilyn Melendez grew up in her mom’s accounting firm, and taking it over meant trading a “never say no to business” mindset for one built around fit, time, and peace of mind. She joins Marcus and Rachel to talk about honoring a founder’s legacy while changing how things are done, why her ideal client is a type of person rather than an industry, and how her accounting firm got smaller while still making about the same money.

Introducing Collective by DBA
https://collective.cpa
https://www.linkedin.com/company/collectivebydba

Learn More About Dillon Business Advisors
https://www.dillonadvisors.com
https://www.linkedin.com/company/dillonbusinessadvisors

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  • (00:00) - Welcome and Guest Intro
  • (01:05) - Marilyn Background and Bilingual Firm
  • (03:10) - Best Advice Avoid Burnout
  • (05:42) - Firm Story and Succession Shift
  • (09:44) - Niche Beyond Industry
  • (12:33) - Advisory Alignment and Client Fit
  • (18:22) - Letting Go of Wrong Clients
  • (20:39) - Succession Planning Lessons
  • (26:00) - Pricing Mindset and Protecting Team
  • (33:29) - Culture Investments Team Retreats
  • (38:37) - Sabbatical and Fresh Perspective
  • (44:05) - Human Connection in an AI World
  • (45:44) - Culture Tip Listen Deeply
  • (49:51) - Closing Thanks and Wrap Up
Doing More With Less
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